About Sell Smart Staging

At Sell Smart Staging, we don’t just prepare homes — we position them to stand out and sell for top dollar.

With over 30 years of experience in luxury real estate, Diane Mato founded Sell Smart Staging to bring a proven, results-driven approach to home presentation. Diane has personally staged and sold hundreds of homes in some of Southwest Florida’s most prestigious communities — and her strategies have been featured on NBC News, FOX News, and in national media outlets such as Yahoo! News, MarketWatch, and Business Insider.

As a top 1.5% Realtor® nationwide (RealTrends 2024), Diane understands exactly what today’s buyers are looking for. She leads our team with a rare blend of design expertise and market insight, ensuring every staging decision serves one purpose: to maximize your home’s perceived value and sell faster.

We wrote the book — literally — on how to get top dollar when selling your home. The methods outlined in Sell Smart: The Proven Formula for Getting Top Dollar for Your Home form the foundation of everything we do.

From full-service staging to strategic updates and DIY consulting, we tailor our services to fit your home, your timeline, and your goals. Whether your property is vacant or furnished, dated or pristine, we bring out its very best — so buyers fall in love the moment they walk through the door.

Proven Results, Real Feedback

As seen on:

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Screenshot 2025-06-27 at 18-46-43 Tech - Business Insider